The Building of a Brand Image has done well for the sale of products, but the sad part is that the cost of developing this brand image is eventually passed on to the customers. Known brands charge a high price because of its perceived quality and the cost of developming this image through advertising and PR. Mothers want the best for their babies, especially first time mothers. They would opt to buy brands they perceive to be the best quality and image. In reality, for a high price tag she got the same quality as that of a less expensive generic brand that did not spend much on advertising.
The challenge a mother faces is having to know what to buy, which brand is best in quality yet affordable and safe for their little ones . . . on top of managing the household expenses. Mothers need to spend wisely and be informed about the other available “quiet” options out there being drowned out by the noise of expensive advertising. One of them is a brand called Baby World. Majority may not have heard too much about them because they decided to shy away from advertising. So they can reduce their price tag for the benefit of practical moms.
For 20 years a local company, Hilton International Philippines, had been providing a complete line of baby products that is both of excellent quality yet very affordable. Hilton International Philippines started in 1993, and since has continued to provide the best of products for babies’ needs. Some of their products include:
• Baby Bibs
• Baby hangers, pins, and diaper clips
• Bath Tub
• Feeding Bottles
• Feeding Dishes
• Kids Rider
• Potty Seats
• Puzzle Mat
• Wash Cloth & Bathrobe
Under the registered brand name of “Baby World”, its products are available in all leading department stores, supermarkets & other retail shops nationwide. Presently, Baby World always sees to it that it is updated with regards to new trends in baby products. Its mission is to offer the best lifestyle but at budget friendly rates.
To highlight, below are a few products from Baby World’s complete line of baby wellness products:
Disposable Nursing Pads – It has an ultra-thin but super absorbent contour for a natural fit that will not show underclothing. The soft, star-dry lining draws milk away from the skin and into the core pad where it is absorbed by a special polymer to prevent leakage. It also has two non-slip adhesive tapes so that the pad stays in place. This is the only polymer style breast pad that keeps it’s shape when wet. It comes in boxes of 12’s at P99.75, 24’s at P189.75 & 36’s at P269.75
Baby Cushion Potty Seat – Made with soft padded, hygienic PVC, it is ideal for baby toilet training. It is easy to use as it can be placed directly onto the existing toilet seat. It is also easy to clean as it can be wiped with a damp cloth after use or with a mild soap for stains. Fits the budget at P329.75 & P489.75 for potty seat with handle support.
Disposable Nappy Liners –Convenient and easy to use, it is designed to capture poo in the diaper for easy disposal and cleaning. It prevents wetness from touching baby’s sensitive skin. This is what every mother should have when on the go or even at home. Every pack of 30 liners cost only P69.75.
Disposable Bib – Another product for mothers on the go to prevent baby’s clothing from getting stained while eating. It has a water-resistant backing, soft and absorbent, no ties or hooks and convenient. All you have to do is dispose after use. Every pack of 6 costs only P69.75 & in a travel box of 20 at P249.75.
Disposable Multi-Purpose Change Mats –Ideal product for mothers, safe to use for babies at home or on the go. It has an extra absorbent layer, leak proof liner & water-resistant backing that can be used to keep babies safe from unclean surfaces. Every pack of 4 multi-Purpose Change Mats costs only P69.75.
Cot Sheet – Biodegradable, it is made from 100% superior quality natural latex rubber. It is specially designed with air bubbles to help circulate air flow. Made ultra durable by double-laying, it can act as an insulation sheet to keep baby warm at night or as a cushion for baby to lie on comfortably during nappy change. Available in 3 different sizes with the suggested retail price of P249.75 (22” X 15.5”) , P289.75 (24” x 16.5”) & P439.75 (35.5” x 23.5”).
Peristaltic Nipple – Ideal for babies that are breastfed because it’s naturally-shaped. These silicone nipples have a squeezable, skin-like texture and have teething nubs for tender gums. It also has innovative non-leaking anti-colic vents. Wider nipple based to prevent baby’s lips from reaching the bottle cap during suction. Minimize the confusion of babies from breast to bottle feeding. The nipples are also designed for easy cleaning as it can be safely cleaned in a microwave, sterilizer, dishwasher and boiling water. Made from 100% safe materials as it is BPA, PVC and Phthalate free. Every pack of 2 costs only P89.75.
Now, there is no need to spend so much on baby products. Just choose Baby World. The world of wellness brought about by good quality yet affordable products for mothers and babies!
171 C. Raymundo Ave. Bo. Maybunga Pasig City, Metro Manila
Tel No. (632) 640-9264
Fax No. (632) 640-9268