When Itchy Monsters Strike, Strike Back with Elica

SAM_8435Monsters under the bed may cause many sleepless nights for a child, and her mother as well. A good dose of lullabies and tight hugs may be the best cure to chase the fears away . But there’s one monster thSAM_8438at is difficult to put to sleep: the monster that attacks the skin—eczema.  Characterized by red, dry, itchy rashes on the skin, eczema is more common in children than in adults.  It can cause sleep deprivation for mother and child.
Such is the case for celebrity mom Cheska Garcia-Kramer and her daughter Scarlett. According to Cheska, Scarlett used to cry at night because of her itchy rashes. But after their doctor recommended mometasone furoate or Elica, a topical steroid from Bayer Philippines, both mom and child saw results within 24 hours. The peaceful rests returned and since then, both mother and daughter have had sweet dreams.

SAM_8440Cheska shared her daughter’s itch story in the “Sweet Dreams with Mometasone furoate (Elica)” launch last August 19, 2015 at Ascott, Bonifacio Global City, where both she and Scarlett were revealed as the newest celebrity endorsers for Elica. “Scar couldn’t sleep talaga when she gets eczema flare-ups kasi it’s so itchy and she keeps on scratching,” Cheska said.

Eczema flare-ups can be triggered by several factors, including dust mites, family pets, heat or harsh soaps. “These triggers should be controlled in order to avoid the symptoms of eczema,” Dr. Lyra Yamat iterated.

SAM_8428Flare-ups may require more than just moisturizers and in such instances, a fast and powerful treatment is needed. Elica, a topical steroid, is considered to be the first line of defense for eczema. It can help relieve eczema symptoms with visible results in 24 hours, and needs only to be applied once daily, unlike most topical steroids that are applied twice a day. Moreover, clinical studies have demonstrated Elica’s efficacy and safety profile. Elica has also been recommended and prescribed by doctors for many years.  Moms and kids with eczema can sleep better at night with the effective 24-hour results of Elica.

Elica comes in cream and ointment formats, available over-the-counter without doctor’s presciption. For more information on Elica, go to http://www.treateczema.ph or visit http://www.facebook.com/ElicaPH.

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